04/04/2016
Citizens Bank Kicks Off National Financial Literacy Month with $1.3 Million in Charitable Contributions
Effort also leverages the financial expertise of more than 400
Citizens bankers, who will volunteer with local nonprofits to teach
consumers how to better manage their money
PROVIDENCE, R.I.--(BUSINESS WIRE)--
With even well-employed Americans struggling to manage their debt and
plan for retirement and unexpected near-term expenses1,
Citizens Bank today marks the start of National Financial Literacy Month
with the 2016 launch of its multi-faceted financial education program, Citizens
Helping Citizens Manage Money.
Leveraging the financial expertise of its bankers and its partnerships
with local nonprofits focused on financial education, the Citizens
Helping Citizens Manage Money program this year includes $1.3
million in donations to 77 nonprofits and volunteer outreach by more
than 400 trained Citizens colleagues. Citizens will also be sharing
financial tips on Facebook
and Twitter
for the duration of National Financial Literacy Month, as well as
ongoing financial advice from Citizens’ colleagues on YouTube.
By the end of 2016, Citizens Helping Citizens Manage Money is
expected to improve the financial acumen of more than 220,000 Americans
seeking a better understanding of financial topics ranging from the
basics of checking accounts to the intricacies of household budgeting
and long-term financial planning.
“We are helping our consumers bank better by improving their financial
literacy. Learning how to manage money is the first step individuals can
take in achieving their financial goals,” said Barbara Cottam, Head of
Corporate Affairs for Citizens Bank. “With Citizens Helping Citizens
Manage Money, we have the resources to give our fellow citizens the
confidence and tools they need to budget, save, invest and be fiscally
healthy.”
Citizens Helping Citizens Manage Money is part of the bank’s
broader Citizens Helping Citizens program, which addresses five
key areas: hunger, housing, economic development, financial education
and volunteerism.
For additional information on Citizens Helping Citizens Manage Money as
well as practical financial tips, calculators and other tools to help
consumers, visit Citizens’
website.
About Citizens Financial Group, Inc.
Citizens Financial Group, Inc. is one of the nation’s oldest and largest
financial institutions, with $138.2 billion in assets as of December 31,
2015. Headquartered in Providence, Rhode Island, Citizens offers a broad
range of retail and commercial banking products and services to
individuals, small businesses, middle‐market companies, large
corporations and institutions. In Consumer Banking, Citizens helps its
retail customers “bank better” with mobile and online banking and the
convenience of approximately 3,200 ATMs and approximately 1,200 Citizens
Bank branches in 11 states in the New England, Mid‐Atlantic and Midwest
regions. Citizens also provides mortgage lending, auto lending, student
lending and commercial banking services in select markets nationwide. In
Commercial Banking, Citizens offers corporate, institutional and
not‐for‐profit clients a full range of wholesale banking products and
services including lending and deposits, capital markets, treasury
services, foreign exchange and interest hedging, leasing and asset
finance, specialty finance and trade finance. Citizens operates through
its subsidiaries Citizens Bank, N.A., and Citizens Bank of Pennsylvania
as Citizens Bank, Citizens Commercial Banking and Citizens One.
Additional information about Citizens and its full line of products and
services can be found at www.citizensbank.com.
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12015 PWC Employee Financial Wellness Survey. https://www.pwc.com/us/en/private-company-services/publications/assets/pwc-employee-financial-wellness-survey-2015.pdf
View source version on businesswire.com: http://www.businesswire.com/news/home/20160404005103/en/
Citizens Financial Group, Inc.
Lauren DiGeronimo, 781-471-1454
[email protected]
Source: Citizens Financial Group, Inc.